Map your event backward from event day in five phases. Planning, 120 to 90 days out: lock the venue, date, format and budget. Growth, 90 to 30 days out: drive registrations, sponsors and visibility. Final prep, 30 to 7 days out: logistics, materials, roles and messages. Event day: run the plan. And
In this video
What the video covers
Most events do not struggle from a lack of effort. They struggle because things happen too late.
Five phases
Map your event backward from event day in five phases. Planning, 120 to 90 days out: lock the venue, date, format and budget. Growth, 90 to 30 days out: drive registrations, sponsors and visibility. Final prep, 30 to 7 days out: logistics, materials, roles and messages. Event day: run the plan. And post event, one to seven days after: follow up, share results and start next year.
How to use it
Check your progress weekly against the phase you are in, adjust as registrations and sponsors come in, and make it the one reference your whole team works from.
CUP tie in
Want it filled in for your date? The free starter plan on CUP builds your timeline month by month. List your event free on Colorado Under Par, or build registration in Sell Tickets: free to build, 1% per paid order plus card processing. Find the full guide at coloradounderpar.com/resource-hub.
