72-Hour Media Checklist

72-Hour Event Media Checklist

A simple system to turn event footage into usable content—fast.

The event may be over, but your momentum shouldn’t be. This checklist helps you organize, edit, and deliver content quickly while excitement is still high and sponsors are paying attention.

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What This Helps You Do

• Organize event media immediately
• Prioritize the most important content
• Create recap videos and sponsor assets faster
• Deliver content while it still matters
• Avoid delays and unfinished edits

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Use the 72-Hour Checklist Below

(Follow each phase in order to stay on track.)

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Simple Editing Structure

• Start with a strong opening clip
• Show event energy and participation
• Include sponsor moments and branding
• Add one impact or story moment
• Close with a thank-you or recap message

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Content Priorities

• Sponsor activations and logos
• Smiles, reactions, and candid moments
• Gameplay or event action
• Interviews or impact clips
• Awards or closing moments

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Content Goals to Hit

• 1 recap video (30–90 seconds)
• 1–2 sponsor-focused clips
• 10–20 strong photo selections
• 3–5 short social clips
• At least 1 clear shot per major sponsor

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How This Is Structured

Organization Phase
Secure and sort your footage immediately

Editing Phase
Build a fast, high-energy recap

Delivery Phase
Export and share content quickly

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Who This Is For

• Events capturing photo or video content
• Organizers editing media in-house
• Teams delivering sponsor content
• Anyone who wants faster turnaround

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How to Use It

• Block time within 24 hours after the event
• Focus on speed over perfection
• Prioritize sponsor delivery first
• Share content within 72 hours